AI revolutionises the processing of qualitative comments from customers
– Torben Degn, CEO at Customer Agency
We have the solution to the challenge
The option to elaborate on customer experiences is integrated in many customer and NPS surveys. Valuable input from the customers, but very time consuming to process. As a result, you rarely get the maximal value from the comments.
We have the solution to this challenge. With AI we are able to categorise up to 80% of all comments as soon as the responses are submitted.
Text Analytics makes it easy for us to summarise insights from open comments by consistent coding year after year.
Follow the development of themes over time, and make the complex simple
In addition to instantaneous thematisation, it is also consistent. This makes it possible and relevant to follow the development of themes over time, and makes the open questions a central management tool.
In the past, many resources were spent on the categorisation itself and far too little time on the real value of the insights. We have solved that challenge – and with a simple visualisation, the results are easily accessed and recommunicated.
Other features
- Incorporation of proper terminologies that match your corporate language
- Built-in translation module the enables working in all languages
- Sentiment analysis that divides comments into positive and negative comments
- Filtering of data on relevant background variables
- Granulation of data down to each individual respondent
It is pivotal that the underlying models can be tailored to match the individual studies and companies.
Kamilla Ming Høj, Senior Group Insights Manager at VELUX
Curious?
Contact us to learn more about how we can help you handle your customers’ qualitative comments effectively and consistently.
“Our promise to all B2B businesses: Gain new customers. Increase sales to existing customers. Strengthen customer loyalty. Based on data and research driven analysis, executed in a customised growth plan.”
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Integration to CRM system
With our updated API solution Customer Agency enables a quick and effective implementation of the automated process of customer analyses flowing continously into the existing CRM system.
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Customer Readiness
In recent years professional B2B companies have benefitted from the 'Customer Readiness' analysis' score and benchmark to sharpen their management focus in order to be customer oriented in practice.
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Text Analytics
The option to elaborate on customer experiences is integrated in many customer and NPS surveys. Valuable input from the customers, but very time consuming to process. As a result, you rarely get the maximal value from the comments. We have the solution to this challenge.
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Market Strength
Being good isn’t always enough, and many customer satisfaction surveys focus only on the company’s own performance. Market Strengths shows your relative competitive power in the market 1:1 against your primary competitors.
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Are you increasing sales across the organisation?
"Surprising – for most people – is how differently the company's functions respond to the SalesScoreCard. And this turns out to be the inspiration to involve everyone across the organisation."
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